Bike Fest

Innovative Bike Brand Promotion At Bike Fest Sa™ Events

The organisers of the Bike Fest SA™ have introduced a progressive promotional initiative for Motorcycle brands and vendors attending their remaining 2020 series of festivals.

Given that these vibe filled Motorcycle, Music & Lifestyle events are specifically geared for the Motor Cycle enthusiast, their friends and family the biking esprit de corps is primarily underpinned by the retail presence of the different motorcycle brands and for this reason Bike Fest SA™ has determined that promotional stands and sites to the different official Motor Cycle brand dealerships will henceforth be free, if certain terms & conditions are met, with other vendors paying extremely favourable rates.

The rationale is logical. If multiple bike brands are represented and on show along with value adding bike accessory vendors, superb musicians and welcoming hospitality providers – all at a great hosting venue the appeal to the broad biker fraternity as well as general public becomes self-evident.

Commenting on the incentive for the bike brands, Bike Fest SA™ organiser Vicky Wentzel indicated that multiple unit sales at their inaugural fest in Jeffrey’s Bay did occur with promoters indicating significant added interest for post event sales follow- up.

She added that Bike Fest SA™’s intent is to present the events as a mechanism to grow consumerism for biking products and services and to expose South Africa as a wonderful biker destination for enthusiasts in Southern Africa and from long haul source markets abroad.

With the remaining 2020 events scheduled for the great destinations of Clarens (24-26 July), Ballito Bay (4- 6 September) and Langebaan (23-25 October) the provision of free promotional sites at each for the bike brands is undoubtedly an outstanding promotional opportunity. Event details can be obtained from

These events are geared to reinforce our unique biker culture and to introduce it and the bike brands and what is on offer to prospective consumers across the board from your hardcore every day biker to Sunday riders and motorcycle enthusiasts and as such the stage has been set for the participation of various bike brands and vendors within the biking and hospitality value chain.

Brand managers, dealerships, importers and biker related vendors are encouraged to participate in the remaining Bike Fest SA™ events by contacting: